New edgeio features to be launched tonight

Later tonight we will be releasing a new version of the edgeio web site. It has a number of new features that we are really excited about. The new site should go live sometime after midnight Pacific time.

1. The ability to post an item for sale directly onto the edgeio web site. No blog needed. When you do this for the first time you will be asked to choose a login and password. On subsequent visits you will be able to post instantly. This is in effect giving you a listings blog hosted by edgeio. In the future we want to consistently add features to this blog platform. Some we already know about (the ability to skin your blog for example). Others we want to hear from you about. is the place to send product feature requests.

2. The ability to add posts from your blog to edgeio without tagging your posts in advance. To accomplish this simply put your URL in edgeio’s home page and click “get listings”. We will retrieve all recent posts from your blog and you can select which ones to add to edgeio.

3. Tagclouds for cities and for items. Click on the number of cities on the edgeio home page to see the most popular cities on edgeio. After 2 weeks we have around 1200 cities with listings. This grows by about 300 cities a week. We expect to be at 10,000 cities this year. To see category clouds just click on the “more” at the end of each category list on the home page.

4. Advice for power users about how to automate edgeio listings via their RSS feed. We decribe the “edgeio control language” or ECL. This is a means of using tags to tell edgeio a lot about your listing and helps ensure it is listed in the correct cities, and for the correct categories. Over time ECL will evolve into a rich control language for power listers. This is a link from the top of the new edgeio home page.
Rob Hof has written a piece on the new features. We will add more links here as they are published.

Other links:

Read/Write Web

SomeWhat Frank


First listings from China

First Chinese Listing on edgeio

The first edgeio listing from China was posted today.

Here is a link to it:

First edgeio listing from China

Original Post

Pretty soon there were several more:

Anima Causa “适形椅”

This is really exciting for us. edgeio was built to provide for bottoms up publishing from every town and city on the earth. To have achieved 12,000 listings in 10 days, and to have listings from 1600 cities feels great. To see Chinese listings is awesome.

I also posted a fuller look at “instant listings” on my personal blog.

No tags, no ping server, no problem…

One thing we heard a lot of after launching was that publishing on edgeio is just too hard. You told us that requirements around tagging, ping servers, and claiming websites made it difficult for all but the savviest publishers to get their data into edgeio. We heard you and are happy to announce the launch of a new feature we call Instant Add.

Using Instant Add you can provide us with the URL of any RSS enabled website, well grab the most recent listings, and then you tell us if you want them published on edgeio. You can even add new tags to an item through this process. Give it a try. Just enter the URL of your website here. Of course, you can still publish on edgeio by tagging posts with the “listing” tag and notifying a ping server, but if you want to bypass all that then “Instant Add” was designed for you.

As always, if you have any comments or find any bugs (its been known to happen), send us a note at

A busy week at edgeio

I wanted to give a status report on our first week from a product development 
point of view. First, it’s been a busy first week at edgeio. Since launch, over 
5,000 items have been published from more than 1,400 cities. While this is great
 news, things did not go smoothly for many people who wanted their items 
listed. In the world of RSS, ping servers, tagging, and claiming blogs 
there are numerous quirks that we did not encounter during our beta
 tests. So, we have learned a lot. We are now addressing known issues as 
quickly as possible. While mostly under-the-covers, we’ve been launching updates 
to the edgeio service on almost a daily basis since and plan to continue that 
pace of improvement until publishing on edgeio is easy for everyone.

 In addition to fixing bugs, we are also trying to answer the question,
 “what if I don’t know how to tag and I am not sure if my website 
notifies a ping server?”. Stay tuned for the answer which should be
 coming within the week. If you have specific issues please send feedback to We 
read everything and learn from it.

edgeio product plans discussed

edgeio has a number of product releases due to happen over the next 2 weeks or so. As we discussed in a couple of places, edgeio was launched with a set of features specifically designed for bloggers who are familiar with tagging, and with ping servers. Some have said (correctly) that this is too narrow an audience for a listings network. We think that the amount of discussion about edgeio has justified our early focus on this audience, but we are almost ready to roll out features for bloggers who are less familiar with the technology, and also for non-bloggers. CrunchNotes points to a podcast where Brian Oberkirck interviews Mike Arrington and they discuss some of these plans. They also discuss spam control. The podcast is here.

Feelings about edgeio expressed…

There’s been quite a discussion about edgeio over the last few days since we launched, with lots of great posts on both sides of the aisle:

The Good:

Jeremy Zawodny writes “I really, really, really believe that few companies have begun to grasp how this new reality changes the landscape they’re used to controlling. I saw Edgeio as one of the first companies to get this.

Jeff Jarvis says “This is just a start but it is a proof of concept of a new world. I’ve been waiting for someone to do this.”

The Bad:

Joe Hunkins thinks edgeio will ultimately fail. “So how can this fail? Easy. People don’t see the small fees at EBAY as a barrier to listing. It’s the technology that is the barrier and unless Edgeio can build a MUCH better than current site that consolidates *existing* listings into a free format I don’t see this lasting more than a year or so. I actually hope I’m wrong, because Mashups like Edgeio are a nice innovative way to restructure the web.”

In a beautifully written piece, Nick Carr says “Edgeio, the much-hyped Web 2.0 tag-sale site, has only been live for a few hours, but it’s already wearing a corpselike look.” He also calls TechCrunch a “Web 2.0 brothel”.

And finally, Techdirt says “The concept is interesting, and it could have some potential over time if a big enough community can be built up and additional services/features are added. However, initially… what problem is it solving?”

The Just Plain Cool:

Dan Farber has a terrific idea: Create a Mashup of Ether and Edgeio. Ether provides the infrastructure to allow people to charge for their phone time, Edgeio provides the promotion. Great idea. “Here’s the mashup: post listings for services delivered over the phone on your blog, Edgeio aggregates them. On blog pages and Edgeio listing pages, Ether’s phone service and pay-per-call time billing service is embedded. More frictionless commerce…”

While we love praise, we also recognize the value in criticism and appreciate the time people are taking to write their thoughts down.

One issue that is brought up a lot is around spam. We’ve created an open system to aggregate edge content and that creates certain…incentives…for people to spam the edgeio service. We think we can control the problem, although we understand it will be a constant battle.

Another issue is whether edgeio will be usable by people who don’t understand RSS, tagging and other blogging-centric protocols. Yes, we agree. We are purposefully reaching out right now to people who do understand what these things are, and will be releasing new tools and products in the next month to help those that don’t want to deal with these protocols to still have a rich interaction with edgeio.

Matt Kaufman, who is Director of Product at edgeio, discusses both issues in detail here.